Five years and five innovation challenges into our LAUNCH innovation experiment, and we’ve finally gone international. The LAUNCH Nordic innovation cycle kicked off February 2014 in Copenhagen with a Big Think, followed by a Summit this month.
We’ve been working on a LAUNCH Affiliate concept for the last two years. The Nike LAUNCH team led the effort to move this concept forward in the international context. Awesome!
LAUNCH Nordic seeks to unite Nordic industry leaders and regional innovators to identify and scale sustainable innovations in materials. We’re SO thrilled to see the LAUNCH model applied to other regions around the world. The Nordic region is only the first. We hope to see other cities, countries, and/or regions to step forward to apply this model.
The Nordic Challenge is now open through June 1, 2014. The challenge is focusing on innovations within the following areas:
- Closed Loop Solutions and Design for Disassembly,
- Cleaner Manufacturing and Green Chemistry,
- Sustainability Investments and Procurement, and
- End-user Engagement.
You can apply for the challenge here.
This is our first time to have two challenges open in a concurrent process. Right now, the US LAUNCH team is in the process of moving forward the Green Chemistry Challenge. We held the Green Challenge Big Think in DC during the same week of the LAUNCH Nordic Summit.
As we move forward, I see a future where we have multiple LAUNCH Affiliate cycles around the world at the same time. Imagine what a difference we can make? You can apply to organize your own LAUNCH, or offer your time and talents to the LAUNCH Collective Genius to support the innovators selected through LAUNCH. Join us!